(1)
Muhammad Zaki Fatkhurrohman; Heri Prabowo; Ratih Hesty Utami P. PENGARUH BRAND IMAGE, BRAND AWARENESS, DAN BRAND LOYALTY TERHADAP BRAND EQUITY SMARTPHONE IPHONE. Equivalent 2023, 2 (1), 104-113. https://doi.org/10.61994/equivalent.v2i1.174.