BAIDOWIE ABDHIE; ULIL AMRI; RUDI CHAIRUDIN; WAHIR HASAN. Pengaruh Pembelian Implusif, Atmosfir Toko dan Kelompok Acuan terhadap Keputusan Pembelian di Toko Serba 35 Ribu Jalur 17. Equivalent : Journal of Economic, Accounting and Management, [S. l.], v. 4, n. 1, p. 265–288, 2026. DOI: 10.61994/equivalent.v4i1.1561. Disponível em: https://jurnal.dokicti.org/index.php/equivalent/article/view/1561. Acesso em: 20 jan. 2026.