Nur Afnih Suliman, Tenri Sayu Puspitaningsih Dipoatmodjo, Muhammad Ilham Wardhana Haeruddin, Muhammad Ichwan Musa, and Uhud Darmawan Natsir, “Pengaruh Strategi Digital Marketing di Shopee terhadap Minat Beli Generasi Z”, Equivalent , vol. 3, no. 1, pp. 16–25, Aug. 2024, doi: 10.61994/equivalent.v3i1.640.