[1]
M. D. Landria, W. T. Astuti, and T. Kusmantini, “The Influence of Scarcity Persuasion and Price Perception on Online Impluse Buying: Mediating Role of Aurosal”, Equivalent , vol. 4, no. 1, pp. 327–340, Jan. 2026, doi: 10.61994/equivalent.v4i1.1447.